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Posts Tagged ‘Nike’

Nike Ad With Oscar Pistorius Totally Misfires

February 15, 2013

Oscar Pistorius holds his head in his hands as he is formally charged with murdering his  FHM model girlfriendd Reeva Steenkamp, shot four times through the bathroom door at his home on Valentines Day. Nike pulls bullet in chamber ad. Nike totally misfired.

Oscar

 

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Eye View Sports.Witnessing A PR Disaster On The Court of Public Opinion

July 12, 2010

LeBron James is being dropped off a building. Workers began dismantling the 10-story-tall iconic image of James on a mural in downtown Cleveland on Saturday. The billboard has dominated the city’s skyline for years but is being removed after the superstar announced he was leaving the Cavaliers for the Miami Heat.As strips of the image of James, his arms outstretched and head thrown back after doing his pregame powder toss, began coming off, pedestrians stopped on Ontario Street to take photos and cars pulled to the side for one last look at No. 23, who has gone from being a hometown hero to villain.

In addition, Fathead.com, an online retailer owned by Cavs owner Dan Gilbert dropped the price of its LeBron Fathead wall decals from $99.99 to $17.41, which happens to be the same year Revolutionary War traitor Benedict Arnold was born.

 Gilbert posted letter to Cleveland fans, ripping James for “a several-day narcissistic, self-promotional build-up culminating with a national TV special of the decision unlike anything ever ‘witnessed’ in the history of sports and probably the history of entertainment.” PR disaster. From hero to zero like nero.

The Eye Doctor is in… Nike Ad Shrink Wrap

April 8, 2010

Tiger Woods Dad Ad  aired the evening before the Masters. The Nike Dad Ad  is lame and may backfire if they found Earl was spending time with the hoes…. which I think he did. Maybe Earl Woods,  who  robbed Tiger Woods  of his childhood, much like what Joe Jackson did to Michael Jackon, is not the warm and fuzzy role model ad  Nike is shooting for, at this particular time in history. Maybe Nike  should have played it safe, like showing  pictures of the Pope and children wearing Nike shoes..

                                                                                                                                                                                                                                         

New Nike B-Force Runners

April 1, 2010

New from Nike.. the Nike B-Force Bacon runner. This shoe is sure to drive your competition “hog wild”. Pulling your ham string in these shoes is not a bad thing…